I recently picked up a bottle of L’Oreal’s newest foundation, “Magic Nude Liquid Powder” foundation. Count me intrigued by the name!
The website boasts that this “revolutionary liquid transforms on contact, leaving a soft powder-like finish,” like “wearing no makeup at all.”
The packaging, lacking a pump, is average and must be poured out onto the hand (or a flat surface) prior to application.
The first thing I noticed when pouring the foundation out of the bottle is its watery consistency. As you can see, the foundation runs quite a bit and could easily spill if one isn’t careful. A pump would have been useful in this case. The company recommends shaking the bottle well prior to application.
The foundation does have a weightless feel and seemingly disappears into the skin. It offers light to medium coverage, so those with major blemishes will need to apply concealer as well. I did not feel the need to add powder after foundation (as I normally do) since the foundation does indeed assume a matte powder-like appearance, as the advertisement claims.
Full face of makeup:
Throughout the day, my skin became shiny in the T-zone — and required some blotting. The finish, although appearing matte initially, therefore did not remain so at midday. I didn’t notice any patchiness.
I think this foundation is a mixed bag. The SPF 18, the price, and the color selection are all advantages. Nevertheless, the difficulty of application is a definite con. In addition, I would recommend this more for dry/mature skin as opposed to oily/combo as it does not retain its powder-like finish on the latter skin types as the day goes on. For universal appeal, I think L’Oreal’s trusty True Match liquid foundation has more to offer.
Final Score: 2.5/5 Stars
Available at Wal-Mart, Walgreen’s, CVS, Rite Aid, and ULTA for $13